Rouh - روح
Rooted in Moroccan craft and designed for everyday charm, these handwoven straw baskets are beautifully detailed. Each piece features colorful handles wrapped in a sfifa and finished with a signature handmade tassel. Ideal for market strolls, beach days, or simply adding texture to your space.
No two are exactly alike—just like the stories they carry.
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Athar was born out of a deep love and connection to our roots. We are two siblings of Moroccan heritage, and our journey began with a desire to share our childhood memories of Morocco through the lens of our matured perspectives.
Our mission is to capture the essence of Moroccan culture through style. Every piece we create is a tribute to the craftsmanship of Moroccan’s artisan and sewing industries.
At Athar, we believe in the power of the finest quality that transcend trends. Our collections are about creating timeless but exclusive staples that make a unique statement.
The name 'Athar' - meaning to leave a trace or effect behind - in Arabic, reflects our mission. This philosophy is woven into the very fabric of our brand on the back of every piece. A subtle yet powerful reminder of our legacy.